Secret to Bestseller Success for Indie Authors

Do you know what the Secret to Bestseller Success for Indie Authors is? Have you ever wondered how one self-publishing author manages to write their books so successfully over another? 🤔 Well ponder no longer, dear writer, for I know one of their secrets and I’m going to share it with you today. 🤫

The indie author field has blossomed.

With the explosion of the self-publishing revolution, more and more of us are getting our stories out there. Trouble is, there are a growing number of helpful writing guides out there too. Each guide telling you the rules and how you should write!

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I understand how overwhelming it is to have so many answers available at the end of a google search. Many so-called rules of writing seem to contradict one another! It extremely frustrating. 🤷‍♂️ And that’s the thing, as a qualified editor myself, I’ve learned that these frequently quoted rules are actually more like guidelines and shouldn’t be followed blindly.

Language guidelines were (and still are) created to help readers understand the text they’re reading; following these guides should help bring clarity to a piece of writing not stamp out an author’s voice. Good editors understand this and pass that on to their clients.

So, here’s the secret to bestseller success…

…are you ready?

Hone your own author voice and create your own style guide!

Simple, isn’t it?!

With your own style guide, everything in your book will be clear and consistent. For example:

✅ When you write a character’s name, it will be spelled the same way through the story.

✅ When one of your characters is sharing their thoughts with the reader, it will be formatted identically each time. It becomes easier to distinguish from the spoken dialogue.

You get the gist.

I’m not saying abandon all spelling, punctuation, and grammar conventions, 😘 instead work with your editor to find the styles that fit with you, your stories, and your readers.

I collaborate with my author clients to create a style guide for their books as part of the editing process.

“After bathing in a sea of vaguely conflicting advice online regarding punctuation, I emerged with one clear message: there are no Actual Laws in force.  (—Author Holly Bell)

The good thing is, once you’ve got all these little “styles” agreed, it’s makes things easier in the future — for both you and your editor.

Start creating your style guide today and enjoy some bestseller success as an indie author yourself!

From now until 27th August 2022, I’m giving away How to create your Author Style Guide. My guide also comes with a free template. Start your new stress-free writing today!

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6 Levels of Editing: How to Choose the Right One for Your Book

As a fiction editor, one of the most frequent questions I’m asked is, Do I have to get my book proofread? Proofreading is the final stage in the publishing process before that “publish” button is hit. There’s a lot of confusion out there about what editing and proofreading are. It doesn’t help that the language used in our industry muddies rather than clarifying the differences. Did you know that there are five levels of editing before getting to the final proofreading stage? No? I’m not surprised. In this article, I’m going to show you the six levels of editing and help you to chose the right one for your book.

First, a Bit of Background Information

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Before self-publishing exploded and transformed the book industry, most titles were published using one of the traditional routes.

  • You signed on with an agent who sold your book to a publisher or
  • You worked directly with a publisher

Either way, your book was in the hands of your publisher. They took care of everything in-house—editing, design, formatting, proofreading, marketing, and distribution!

These days, the publishing process has opened and become more transparent. There are talented individuals offering freelance services that the big publishing companies do in-house. This means that as an author wanting to self-publish your book, you have access to the same processes as the big players in the marketplace.

As the owner of a fiction editing business, today, I’m going to cover the different types of services available and the levels of editing involved.


Book Editing: What Services Are Available, and Which One Would Most Help Your Book?

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Anyone who has typed in this or a similar question into a search engine, will know that there isn’t a one-fits-all answer. The definition of “edit a book” varies depending on which author or editor you’re asking!

There are three stages to getting a book ready to be published:

  1. Structural. This stage looks at the big-picture; developing your idea into a publishable story and the techniques used to tell it.
  2. Mechanical. This stage looks at the creativity and technical correctness of the writing.
  3. Proofreading. The third round will be the final check.

Therefore, one of the first questions I ask is,

Has anyone other than your family or friends read your book and given you feedback?

If the answer is no, then I’d recommend starting with a big-picture assessment before looking too closely and trying to fix any of the small technical stuff like grammar, spelling, and punctuation.

There are three of these big-picture services to choose from:

  • a beta read,
  • a manuscript critique and
  • a developmental edit.

🏆 Top Tip: Beta reading and critiques can come either before or after a developmental edit.


1) Beta Read

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A beta read, sometimes called an alpha read, is when your manuscript is carefully read, and you receive feedback in the form of an in-depth review of your story from a reader’s perspective.

Having your manuscript beta read is an effective way to gauge the potential reaction from your target audience. A beta reader will let you know if your book fits with the genre, is conveying the right message, and is an enjoyable read.

Beta reads can be carried out by sharing your manuscript with a writing group or workshop; however, it could take six months to a year to get actionable feedback. When you hire an editor, like myself, to beta read your manuscript, you’ll not only save time, but you’ll also get professional feedback from an expert who knows your genre (for example, cosy mystery or romance) and the publishing business.

I offer a quality beta reading service. Want me to beta read your novel? Get in touch!


2) Manuscript Critique

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A manuscript critique is also sometimes called a manuscript assessment. A critique or assessment is when your manuscript is read thoroughly and you receive an in-depth report on its content. In the report, you’ll find out what is and isn’t working and receive suggestions on how to fix it.

All the essential elements of your story should be coved in the report: the opening, structure, plot, voice, style, characterisation, dialogue, and ending. Therefore, a constructive report is usually between five and ten pages long.

One of the benefits of requesting a critique from an editor is the timescale factor. Depending on the word count and the editor’s availability, it could only take two to three weeks to get the critique report.

When you hire an editor, they’re going to focus their attention on your story and do their best to help you improve your book. You’ll not only save time, buy you’ll also get professional feedback from an expert who knows your genre (for example, cosy mystery or romance) and has insights in the publishing business.

One of the advantages of hiring me to critique your manuscript, is that I also include my “reader reactions” as in-line comments. You’ll know such things as when I cried and which scenes made me laugh while I was reading your story.


3) Levels of Editing: Developmental Editing

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The next level up from the manuscript critique is the developmental edit, sometimes called structural editing. It’s still a big-picture edit but much more involved. A colleague of mine

If you’re a completely novice writer, this is the first manuscript you’ve ever completed, you’ve never been published, you’ve never studied creative writing (taken a class or an online writing course, or read any books or blogs on the craft of writing) and you’ve never belonged to a writing group – don’t pay for any editorial service. You’re probably not ready for it yet.” (Sophie Payle “Where is Your Budget for Book Editing Best Spent…” Liminal Pages)

A good developmental editor, like Sophie, will work with you. Words and sentences are going to be crossed out or re-arranged, they’ll ask probing questions, make suggestions, move whole sections around, or if you’re lucky, simply say, “Great job, well done.” This level of detail is worth its weight in gold for a new writer.

Why? Because a common element of manuscript critiques and developmental edits is coaching. A good editor will include tips on revising, suggestion related to the craft of writing, and an assessment of your book’s marketability.


My Manuscript Has Had a “Big-picture” Level Edit/Assessment, What’s Next?

The next stage is to look at the mechanics of your manuscript. Which brings me to the next two types of editing, line editing and copy editing.


4) Levels of Editing: Line Editing

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As the name suggests, line editing is when an editor looks at every single sentence in your book and decides if it belongs and reads well.

During a line edit, not only will an editor find and fix any problems, but they’ll also be on the lookout for purple prose (too elaborate or ornate, flowery language) and suggest ways you can revise and improve your words, sentences, or whole paragraphs.

The purpose of a line edit is to ensure that each sentence in your book is not only crucial and keeps your reader reading but uses fresh and appropriate language for your target audience. A good editor will tweak any awkward sentences, advise you on being too long-winded, highlight overused words and phrases, and inconsistent verb tenses.


So, what is the difference between copyediting and line editing? Is proofreading the same thing?

These are excellent questions. Let me cover that next.


5) Levels of Editing: Copy Editing

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When it comes to writing, there’s an artistic aspect and a mechanical aspect. Copyediting focuses on the mechanical aspect of your writing (the nuts and bolts of spelling, grammar, punctuation, etc). Your editor will be asking questions like, Is this sentence grammatically correct? Is there a comma missing? Should this compound word be hyphenated? Are Flora’s eyes blue or green? How many islands are there in the Scottish Hebrides?

A professional copyeditor will have undertaken years of study and practice and be trained in various style manuals, such as The Chicago Manual of Style (CMOS), The Associated Press Stylebook (AP style), The MLA Handbook from the Modern Language Association of America (MLA style). Fiction writing is less rule bound than journalism or academia, however, fiction editors also refer to style guides such as New Hart’s Rules: The Oxford Style Guide and the Conscious Style Guide to ensure their client’s work is consistent and in line with current publishing standards.

Copy editing is a required step whether you’re self-publishing or taking the traditional publishing route. Copyediting is what transforms your book from sloppy to polished.

However, be aware that one round of copyediting is not enough to catch all the errors. In fact, The Chartered Institute of Editing and Proofreading says:

A good copyeditor picks up 80% of errors; a good proofreader picks up 80% of what’s left.


So, how is copyediting different from proofreading? Aren’t they the same thing? Well, the answer is, not quite.


6) Levels of Editing: Proofreading

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Your book is proofread after it’s been formatted in a book design program, such as Adobe InDesign, Affinity Publisher, or QuarkXPress. Now your book has a fantastic title page, copyright page, dedication page, table of contents, a stunning book cover, and is almost ready for publication.

But book design, also called typesetting, is not a fool proof process. Errors created during the formatting process can slip in. Plus, there could be the odd remaining error that the copyeditor missed or that you accidentally added when you made last-minute changes to your book (it’s now or never, right?).

A professional proofreader will give your book a final line-by-line, word-by-word check to catch any remaining errors, formatting issues such as bad breaks (a break in a paragraph, sentence or word that looks wrong or doesn’t make sense), missing page numbers, and so on.


What I Recommend for Your Book

All the big five publishing houses utilise these six levels of editing to get a book in publishable shape. If you’ve already got a publisher, fantastic! You can sit back and work on your next book.

However, if you’re self-publishing, I strongly recommend that you hire professionals to help you. In addition to being an author, you’re now also a publisher.

🏆Top Tip: If funds are limited, make friends with writers and exchange work with them.

Don’t rush the publishing process; take time to revise and get it right. I recommend printing out your pages and read them aloud to yourself. Listen to your book being read back to you (using a PDF-to-speech app or MS Word Read Aloud function). It’s amazing what your ears can pick up that your eyes miss. After all, the more you catch the less work a professional has to do which means a smaller fee.

And finally, remember that creating a book is a collaborative process. You’re not alone. We’re all in this together because stories matter. Your story matters.

Thank you for reading 6 Levels of Editing: How to Choose the Right One for Your Book. Please feel free to use the share buttons to pass this article on to your friends and colleagues.

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Book Bloggers Unveiled: Meet Wendy ~ The lovely blogger behind The Bashful Bookworm

Hello everyone and welcome to The BG Blog. Today’s post is Book Bloggers Unveiled: Meet Wendy the blogger behind The Bashful Bookworm. But first…

What is Book Blogger Unveiled?

In the last decade, there has been a self-publishing revolution as I discussed in my first Book Bloggers Unveiled post. I have a strong appreciation for the book blogging community and the part it plays. It’s obvious to me that book bloggers are a valuable marketing resource for any author wanting to self-publish their novels. Not only will they read your novel and write an honest review, but they’ll share their thoughts with their friends – they have hundreds of blogging friends.

Therefore, I’m using my voice to sing the praises of the humble book blogger. Today, it’s the lovely Wendy @ The Bashful Bookworm.

Hello Wendy, thanks for joining us. Firstly, let’s find out a little bit about you.

Book blogger Wendy W.

Why Did You Start Blogging?

After I retired, I wanted to read more books, and get involved in the book community

What’s The Best Part About Being A Book Blogger?

The book community is the best part of being a book blogger.

What Books Do You Read?

Fiction

Are There Any Genres or Type of Books You Avoid?

Although I can appreciate the skill and technique it takes to write these books, I don’t like to read horror, poetry, erotica, or children’s books.

Do You Have A Favourite Genre, Author, Series? Tell Us More.

Wendy's favourite read - Virgin River Series by Robyn Carr
(image from Goodreads)

My preference is to read women’s fiction and romance. However, I also read some cozy mysteries, historical fiction, and light paranormal romance. I loved the Virgin River series by Robyn Carr, and have read all 20+ books, some many times over. I read mostly for pure entertainment, and I don’t like to read books that are too deep or literary.

Which Five Authors (Living or Dead) Would You Invite To Your Dinner Party? Tell Us Why.

Colleen Hoover, Nora Roberts, Taylor Jenkins Reid, Christina Lauren (actually 2 people, but I can find an extra chair somewhere!😂 ) and Kristan Higgins.

Nora Roberts because she is the queen of romance. Her books were what drew me to the genre in the first place. Colleen Hoover because she writes the most emotional books ever. Taylor Jenkins Reid because her books are unique, emotional and gripping. Christina Lauren writes with a combination of humor and emotion that just makes for a happy book. Kristan Higgins, also writes books with that perfect balance of humor and emotion, with well developed characters.

What’s The Worst Part About Being A Book Blogger?

It’s a lot of work. I manage that by reading and reviewing books as far ahead of time as possible, and schedule most of my blog posts about 4 weeks out. Especially my review posts.

Do You Have Any Hobbies Outside of Blogging? What Do You Do To Relax?

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I like to hike and camp. I live in Northern Arizona, and have National Forests and The Grand Canyon close by.

Tell Us Something That Your Existing Followers Don’t Know About You?

My two children who are grown now, are Korean. We adopted them as babies, and they are the love and light of my life.

Where Else Can We Find You? Please Share Your Social Media Links.

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Thank you for sharing your innermost secrets with us Wendy.

Now, I’m even more excited to find out more about your book blog.

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What’s Your Blog Called?

The Bashful Bookworm

How Long Have You Been a Book Blogger?

10 months

What Type Of Posts Can We Find On Your Blog?

Reviews, Lists, Blog tours.

What is Your Favourite Type of Blog Post to Write?

TopTenTuesday-newlogo-768x308 That Artsy Reader Girl

My favorite post to write is the Top Ten Tuesday. It always makes me think.

How Long Does it Take You to Create a Post For Your Book Blog?

Twenty minutes for a simple review post, and about an hour for the wrap up posts, or the top ten posts.

What Are Your Top Three Favourite Blog Posts You’ve Written?

What Has Been Your Proudest Blogging Moment To Date?

This is hard for me to answer. I’m proud of my blog, and how it’s growing every day.

Do You Have Any Blogging Goals This Year? If You Do, Please Share Them With Us.

I want to continue my streak of a blog post every single day. I would like to do more discussion posts so I can interact more with my audience.

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I hope that you enjoyed this post, Book Bloggers Unveiled: Meet Wendy, as much as I did. Running a successful book blog obviously has its ups and downs, but I love Wendy’s passion for reading and her community spirit. She’s a book blogging treasure! 💙

Do you follow Wendy on any of her social media accounts? Please take a moment to visit her blog, The Bashful Bookworm and like, follow and comment on a few posts. And as a bonus, if you browse through her review archive, I’m sure you’ll find your next favourite read!

Next month, I’ll be unveiling another fantastic book blogger.